Oude Waag top blue yellow pink 13

"Oude" for Old, "Waag" for Weight, named from the weigh house in Amsterdam at the 17th century where set standards of value for goods.

Founded in 2017, Shanghai-based Oude Waag is quickly earning a reputation as a rising force in Chinese fashion. Founded by designer Jingwei yin describes the brand as "Like keeping a diary" - an evolving record of human experience, punctuated by small, abstract moments of emotion and intimacy.